It may sound like a PR ploy, but “cloud computing” truly is a different way of using technology resources, and more firms are adopting it. If your head hasn’t been lost up in the cirrus or cumulus, you’ve probably heard of cloud computing over the last few years. “The cloud” has figured prominently in President Obama’s technology initiatives, in the business plans of familiar tech giants such as Google, Amazon and Microsoft, and even in […]
advantage
2 posts
A few weeks back, I was on a panel of media pundits asked to make predictions about what might happen in the technology business in 2011. One prominent member of our group, seeking to stake out a bold, contrarian position, asserted that 2011 would be the year that “cloud computing” would be revealed to be a big nothing, an over-hyped concept that in the end is more about marketing than actual technology. He’s so, so […]