It’s early March at the CERAWeek energy conference in Houston, and Microsoft CEO Steve Ballmer is working the audience more like a football coach giving a halftime speech than the chief executive of the world’s largest software company. Ballmer, known for his animated speaking style, is pushing the possibilities of cloud computing. He refers to “the cloud” as “the most important technology shift of our generation.” Ballmer describes the technology as the power to connect […]
manufacturing
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3M, the St. Paul, Minn.-based diversified manufacturer, built a visual application for design. Initially, it was used for the staff of 7,000 in 3M’s research and development group. Recently, the company started to offer it as a cloud service for customers—that is, a service running on remote servers accessed via the Internet. There were two factors driving the development of the cloud design application—cost and innovation. “The way it’s set up, images are stored on […]